Conventions of a film poster

Connotations

As well as the obvious meanings behind posters, posters very often imply some meanings, which the viewer needs to infer for themselves. For example, in this one, while there features a lot of denotations to show what type of film it will be, with the fact the Anchorage (the words that accompany what pictures are on the poster) mentions 'rape, ultra-violence and Beethoven' to show it won't be a normal film. The Tone and Register(Vocabulary, style and grammar used) however being something of a broken english show the type of man, through connotations. The fact he's holding a knife connotes danger, which combined with his face and the aforementioned writing show that this character is unhinged, meaning that this poster uses both connotation techniques and denotation techniques to sum the film up and attract the audience